Monday, 25 January 2010

Target Audience


We have rated our film a 15 due to the bad language, violence and psychological turmoil involved. The storyline could also be distressing for younger viewers.

  • The target audience for our film is young adults, probably between the ages of about 15 and 25.
  • Typically, it is males who enjoy thriller films the most, with "men's film" tending to focus more on action, sex (rather than romance) and competition. Whereas, "women's films"often tell a story form the woman’s point of view or are centered around women and women’s issues, often involving romance.
  • Our film is a combination between these two conventions, making it appeal to both genders. There is action throughout, particularly in the kidnap scene near the beginning and the hunt for the gang towards then end. There is also a sense of competition between Mark and the ex-business partner, with his life being made hell due to his bad financial situation. Things have been bitter between the two since their shared failed business venture, however this rivalry reaches new heights when it is his wife's life on the line.
  • The film does however have an underlying romance, with Mark being prepared to do everything possible to get his wife back and protect their family, proving the strength of the love between them. At the end, the family is re-united and everyone likes a happy ending.
  • In our opening scene, the majority of teenagers will be able to relate to the situation of being home alone at night, knowing how it can be quite scary at times, hearing strange noises with your mind playing tricks on you. The prospect of receiving a strange phone call in this situation would be quite unnerving for most people, therefore the audience will be apprehensive of the events to follow.
  • The thought of a loved one being taken and being convinced you're going crazy would be a distressing one for anyone, therefore they can relate to how helpless and worried the husband is feeling at the disappearance of his wife in the film.

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